Greening the Manufacturing Function

Joseph Sarkis and Abdul Rasheed

Business Horizons, Vol. 38, No. 5, pp. 17-27, 1995.

Environmentalism is no longer an issue of reluctant compliance with regulatory requirements. In the last decade, it has increasingly emerged as a potential mechanism for gaining competitive advantage and has become and important aspect of strategic management. In this article we identify and describe the basic elements of an environmentally conscious manufacturing strategy. We then describe some tools and techniques that enable businesses to pursue ECM strategies, and discuss some of the major environmental manufacturing initiatives taking place in the United States, Europe and Japan.

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